Cool Marketing Ideas

Book bags and bookmarks come in handy, but I just love it when libraries use marketing tools with more widespread appeal. 

Forgive me if this is old news to you, but I just heard about the license plates the New York State Library is promoting.  Colorado has license plates for just about every group you can image – 10th Mountain Division, Broncos, Greyhounds, Support the Horse… – they even have a plate supporting education, but there isn’t one supporting libraries.  A cursory search shows that Texas also has plates and Massachusetts is trying to get them too.

And while we’re on the subject, these librarian trading cards from the Carlson Library are pretty cool too.

9/2 Montana’s library plates are due to hit the streets this month. 

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